ROOFR PRICING, EXPLAINED

Roofr Pricing: What the Plans Cover, and What They Don't Bring In

Roofr publishes its prices, which makes this easy to read. The harder question is what happens when the board is set up and you need more jobs on it.

On September 24, 2026, Roofr listed a free Starter plan, Essentials at $249/mo and Scale at $349/mo billed monthly, with lower yearly rates, per-report measurement fees, and paid add-ons. Roofr also sells lead-facing add-ons. Rent Roofing Sites is not Roofr; we are a territory lead source you can run next to it.

Reviewed September 24, 2026. Check each provider's current official terms before purchase.

Roofer measuring a shingle roof with a tape and chalk line
Roofing demand still has to fit the property, crew, and service area.

SOURCED COMPARISON

Roofr and a territory lead source

These tools do different jobs. This table shows where each one fits. We sell Rent Roofing Sites, so this is a vendor-written comparison.

QuestionRoofrRent Roofing Sites
Main jobMeasurements, proposals, job boards, invoicingTerritory sites, calls, and leads into a Back Office
Lead featuresInstant Estimator, Roofr Sites (beta), AI Receptionist add-onsNetwork-owned sites and tracking numbers by territory
Billing basisMonthly or annual plan plus per-report fees and add-ons$97 per qualified call; $997 per site per month; $497 site setup; $497 new territory. Final terms depend on territory approval and the signed agreement.
ContractMonth-to-month or annual, per Roofr's FAQPer your signed territory agreement
Integration between the twoNot availableNot available — work side by side

Sources, checked September 24, 2026:

Prices and terms change. Check each company's current page and your written agreement before you buy.

01

What the plans say

From Roofr's pricing page on the checked date. Always check the live page.

  • Starter $0/mo: $19 reports, 1 basic job board, 10 trial proposals
  • Measure+ from $109/mo: $13 reports, faster delivery
  • Essentials $249/mo monthly or $209/mo yearly: unlimited proposals, card/ACH, e-sign
  • Scale $349/mo monthly or $299/mo yearly: crew management, reporting, QuickBooks
02

Add-ons to count

Add-ons change the real monthly number.

  • Instant Estimator: listed at $149/mo monthly or $125/mo yearly
  • Roofr Sites (beta): $99/mo or $85/mo yearly
  • AI Receptionist: $99/mo or $85/mo yearly
  • SMS: listed at $49/mo on higher plans
03

Questions to ask Roofr

Write down the answers before you commit.

  • Monthly or annual — which am I signing?
  • How many reports will I order each month?
  • Which add-ons do I actually need?
  • How do I export my data if I cancel? (Roofr says it helps export)

WORKED EXAMPLE

Worked example: count the real month

Assumptions only: Essentials monthly ($249) + 20 reports at $13 ($260) + AI Receptionist ($99) = $608 a month before any lead cost. Now ask how many new inspections that month came from demand you did not already have. That gap is where a lead source fits.

REAL PLATFORM VIEW

The lead stays connected to the work.

This screenshot comes from the actual Roofer Back Office in a labeled sample account. It is not an AI-made dashboard. Sample names and 555 phone numbers are used; no real homeowner data appears.

See the Platform
Sanitized sample view of the Roofer Back Office: Real estimate list in our hub, sample account — shown for comparison, not as a Roofr screen.
Real estimate list in our hub, sample account — shown for comparison, not as a Roofr screen.

EXPLAINER VIDEO

Roofr Pricing: What the Plans Cover, and What They Don't Bring In

Licensed stock narration. Real roofing context. Real platform screens with labeled sample data.

Read transcript

Roofr publishes its prices, which makes this easy to read. The harder question is what happens when the board is set up and you need more jobs on it. On September 24, 2026, Roofr listed a free Starter plan, Essentials at 249 dollars a month and Scale at 349 dollars a month billed monthly, with lower yearly rates, per-report measurement fees, and paid add-ons. Roofr also sells lead-facing add-ons. Rent Roofing Sites is not Roofr; we are a territory lead source you can run next to it. From Roofr's pricing page on the checked date. Always check the live page. Add-ons change the real monthly number. Write down the answers before you commit. Assumptions only: Essentials monthly (249 dollars) + 20 reports at 13 dollars (260 dollars) + AI Receptionist (99 dollars) = 608 dollars a month before any lead cost. Now ask how many new inspections that month came from demand you did not already have. That gap is where a lead source fits. Here is how it works with us. You rent a territory. Calls and forms from a network-owned site route into your Roofer Back Office. Each lead keeps its source. From the lead page you can book the inspection, build an estimate from your own pricebook, and follow the job to revenue. The screen you see is the real Back Office with labeled sample data. A lead is not a sold job, and we do not promise one. Check My Territory to see if your market is open.

Back to Roofr Pricing: What the Plans Cover, and What They Don't Bring In

STRAIGHT ANSWERS

Questions roofers ask before they buy

Is this Roofr's official pricing page?

No. This is our summary of Roofr's public pricing page, with a link to it. Roofr's own page is the source of truth.

Does Roofr have lead generation?

Roofr lists lead-facing add-ons like Instant Estimator, Roofr Sites, and AI Receptionist. We do not claim it has none.

Can I keep Roofr and rent a territory?

Yes. There is no integration, so your office moves won leads into Roofr by hand.

CHECK MY TERRITORY

Start with the ZIP that matters.

Enter the main ZIP you want to work.