Demand resilience belongs on the leadership dashboard
A multi-crew contractor can have mature scheduling and reporting while still depending on a narrow group of acquisition sources. The gap is strategic: what percentage of qualified opportunities would disappear if one platform changed its prices or rules?
ServiceTitan offers a range of tools, including marketing products. We are not claiming it lacks them. A territory asset is a separate acquisition channel; compare its actual cost and lead quality with your other channels using the same definition of an inquiry.

